How the Betting Industry is Pivoting to Attract Younger Generations
The betting industry is undergoing a significant transformation as it seeks to engage younger generations. Traditional betting methods and platforms no longer appeal to millennials and Gen Z in the same way they did to older generations. Young people crave unique and dynamic gaming experiences that align with their fast-paced, tech-savvy lifestyles. To stay relevant […]
The Rise of Cashless Gaming: A Trend Bookies Can’t Ignore
As technology evolves, the gambling industry is embracing a significant shift—cashless gaming. Whether playing online or at physical casinos, more and more gamblers are opting for the convenience of going cashless. This trend is growing rapidly as it simplifies transactions, enhances security, and offers an overall smoother experience for players. Pay Per Head (PPH) bookies, […]
eSports and Casinos: A New Era in Betting
The rise of eSports has had a profound impact on the betting industry, and now it’s making its way into online casinos, transforming how bettors engage with their favorite games. This shift is creating a new category of opportunities for players and Pay Per Head bookies alike. As eSports grows in popularity, online casinos are […]
The Future of the Betting Industry: Optimism and Caution
The betting industry is currently experiencing a fascinating period of growth, stability, and caution. Executives from across the sector, including sportsbooks, casinos, and gaming equipment suppliers, have shared positive outlooks on current business conditions. However, there’s a growing sense of caution regarding future growth, particularly when it comes to customer activity. As a result, Pay […]
Google Tightens Restrictions on Betting Ads in Brazil
Google has announced that it will block betting-related ads in Brazil for operators who do not have authorization from the Ministry of Finance. This move, which follows similar restrictions in Germany, is part of Google’s ongoing effort to promote responsible gambling and combat illegal betting platforms. For Pay Per Head (PPH) bookies, this highlights the growing […]
Lawmakers Advance Bill to Restrict Sportsbooks Partnerships
In the ongoing debate over sports betting in the U.S., New Jersey has taken a significant step. On Monday, lawmakers in the state advanced a bill that would prohibit public universities from partnering with sportsbooks, a move that is raising eyebrows in the betting community. While this decision may curb the presence of betting companies […]
Betting Industry Pushes Back Against SAFE Act
The U.S. sports betting industry has been buzzing with controversy over the proposed Supporting Affordability and Fairness with Every Bet Act (SAFE). As expected, leaders in the industry have voiced their strong opposition, seeing the bill as a potential setback. The SAFE Act introduces a variety of new regulations that could change the face of […]
Cyberattacks: A Threat to Betting Companies
Cyberattacks have become a constant nightmare for businesses around the world, and betting companies are no exception. For tribal-operated betting companies, however, these attacks have become a particular cause for concern. As cybercriminals continue to target these enterprises, Pay Per Head (PPH) bookies need to take a serious look at their own security measures. Ensuring […]
Betting Markets on the Rise
The global betting industry is booming, and the latest news out of Cyprus proves just how big the potential really is. In 2023, Cyprus set a new gambling revenue record, with a massive surge in earnings that caught the attention of industry insiders worldwide. For Pay Per Head (PPH) bookies, this is a clear sign: it’s time […]
Why Betting Sites Should Be Careful with Player Images and Content
Bookies need to be mindful of the type of content they use, especially regarding player images and likenesses. The recent lawsuit by Major League Baseball (MLB) players against sports betting platforms like DraftKings, FanDuel, and Bet365 serves as a stark reminder: unauthorized use of player images can land you in legal trouble. In addition to […]