If anyone doubted the power of online betting, recent revenue numbers from states like New Jersey have proven that digital platforms are transforming the gambling industry. With millions pouring into online gaming each month, the trend shows no signs of slowing down. Whether you’re thinking about starting a betting business or scaling your operations with online casinos or live betting, now is the perfect time to dive in.
Revenue Records Highlight Online Betting’s Dominance
The growth of internet gambling has shattered expectations. In September, New Jersey’s online betting market hit a record $208 million, marking the first time that monthly online winnings surpassed $200 million. This surge in revenue underlines the increasing role of online platforms, especially as physical casinos face more challenges.
While some brick-and-mortar casinos still see modest growth, many are struggling to keep up with the rise of internet betting. The overall gaming revenue for New Jersey reached $558 million in the same month—a 7.1% increase compared to the previous year, fueled heavily by both online gaming and sports betting. This trend is a clear signal that online platforms are becoming a vital part of the gambling ecosystem.
Jane Bokunewicz, director of the Lloyd Levenson Institute at Stockton University, described these mixed results as a shift in the industry. Traditional casinos are still important, but the rapid expansion of digital gambling shows that players increasingly prefer the convenience and accessibility of online betting.
A Golden Opportunity for Aspiring Bookmakers
The booming success of online gambling presents a unique opportunity for new and existing bookmakers. With platforms like Pay Per Head (PPH) services, launching or expanding an online betting business has become more accessible and cost-effective than ever.
PPH providers offer a complete infrastructure, handling everything from setting odds and managing accounts to providing customer support. This model allows entrepreneurs to focus on building their brand and attracting players without needing large investments in technology or staffing.
Online betting’s appeal lies in its flexibility—operators can offer everything from traditional sports betting to casino games, virtual sports, and even live betting. These features give bookmakers multiple revenue streams, ensuring they stay competitive and relevant in an ever-changing market.
Now is the Time to Start or Scale Your Betting Business
The numbers speak for themselves: online betting is no longer just an add-on to traditional gambling—it’s the industry’s future. For those looking to start a betting business or take their existing operations to the next level, the best time is now.
With more players embracing the digital space, offering diverse betting options is essential. Whether it’s live odds, virtual casinos, or mobile-friendly platforms, meeting the needs of modern players ensures long-term success. By using PPH platforms, bookmakers can test new markets, adapt quickly, and grow their business without the financial risks typically associated with large-scale operations.
