The US gambling sector’s rapid approval march. The fact that it set another all-time revenue high in Q2 2024 (making $17.6 billion). This quarter milestone signifies the 14th straight quarter of year-on-year growth. A testament to the ongoing growth and strength of the US betting market. For startups and bookies, this expansion will be a chance of a lifetime to develop lucrative businesses that are fueled by technology, such as VIP Pay Per Head.
Historical US Betting Industry Growth
The new numbers from the American Gaming Association’s. Commercial Gaming Revenue Tracker provide a momentous anecdote for the US betting industry. Revenue exploded to $17.63 billion in Q2 2024. Which was 8.9% higher than the corresponding quarter in 2023. This steady expansion in size further demonstrates the industry’s resilience to the changing business environment.
Land-Based Sector Still Thrives While iGaming is growing rapidly in New Jersey. The land-based segment still plays an important part.
The traditional brick-and-mortar gaming market — casino slots, table games and retail sports betting. They added $12.57 billion, up 1.6% compared to a year earlier. This the sector still proves the foundation of the market and that betting amongst people has not yet lost its appeal.
Online US Betting Powers Gains
But the largest leap was in the online segment. Online gaming revenue is up 32.5%, and online sports wagering alone grew 35.3%, bringing in $3.16 billion in Q2. This is just below 2023’s 44% jump, but this ongoing trend confirms the accelerated place of digital platforms, as a key driver of growth in the sector.
Key was the rollout of new online betting markets in states like Kentucky, Maine, North Carolina and Vermont. Together, these states put the national sports betting handle at an impressive $31.75 billion for the quarter.
Ways for Bookies to Take Advantage
A Surging US Betting Market Is A Wake Up Call For Independent Bookmakers. There’s more demand than ever for betting services, but making an impression in a crowded market. This takes more than just ambition — it takes intelligent infrastructure.
Scaling with VIP Pay Per Head
For example, companies like VIP Pay Per Head act as the technology provider so bookies can grow their business the right way. Ranging from modern betting software and real-time odds management. To player support and CRM systems; VIP Pay Per Head gives any bookie the tools to compete at the highest level.
With this backup, the even newcomers can set up a fully functional betting business with an ease. Tightly integrated with a complete range of services. Our PPH software can be easily scaled to accommodate any increase in business. As you expand your client base, while ensuring continuous and smooth operation.
Embracing Digital Growth US Betting
In an era when online gaming is on the rise, a strong digital presence is a must. VIP Pay Per Head provides state-of-the-art online betting solutions that are catered to today’s bettors’ needs .Instant access, mobile betting platform, wide variety, and live betting.
These tools don’t only bring on new face, but they are also tools to keep bettors around. That’s going to be key to sustaining long-term success in the burgeoning US betting industry.
A Booming Market Awaits US Betting
The Q2 2024 figures are record breaking and they signify something more than just the numbers on a profit-and-loss statement as the US betting market turns a corner. That, coupled with momentum from offline and dot-com players. Makes now a particularly good time to get in or grow in the market.
If bookies take the initiative now and use the necessary tools supported by partners like VIP Pay Per Head. They can easily place themselves ahead of this lucrative trend. The market is expanding and the individuals who are ready to take advantage of it will get the chance to make the most money.
